| Rebecca
K. Leet
Rebecca K. Leet provides strategic counsel and communication direction
to organizational leaders. She is frequently sought by clients who
want cutting-edge thinking and who want help making important decisions
and communicating them clearly, quickly, and strategically.
Ms. Leet is the author
of the first book on strategic message development, Message
Matters: Succeeding at the Crossroads of Mission and Market (Fieldstone
Alliance 2007). Her other works include Marketing
for Mission (BoardSource 1998) and From Fundraiser
to Change Agent: The Story of Transforming the United Way of Metropolitan
Atlanta (UWMA 2002).
In addition to consulting, Ms. Leet writes and speaks about marketing
and management issues. She has been quoted in 10 books and in publications
ranging from The Wall Street Journal to The Chronicle
of Philanthropy to PR Week. The author of more than 20
published articles on nonprofit management and marketing, she was
the founding editor of Strategic Governance for Nonprofit Executives
and Boards.
Ms. Leet has won the Silver Anvil,
the highest award of the Public Relations Society of America. She
is a former judge for the prestigious George Foster Peabody Awards,
for the CINE Awards, and for the American Society of Association
Executives' Gold Circle Awards.
Prior to starting her
firm in 1985, Ms. Leet was a congressional reporter for The Washington
Star, director of News Information for ABC News/Washington,
press secretary to U.S. Sen. Lowell Weicker, and vice president
of communications for The Wilderness Society.
She has been a member of numerous not-for-profit boards of directors
nationally and locally, including serving as the founding board
president of two community not-for-profits. She currently serves
on the board of the Public Leadership Education Network (PLEN).
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