OUR AUDIENCE  |  ARE YOU A CONSULTANT ?

 

When the good work you’ve done with a client isn’t returning the value expected

 

because they can’t promote it persuasively to the right people  ...

GIVE US A CALL.

Not that you may be thinking these people need messaging help. More likely you’ll be saying to yourself something like:

 

"Everyone in this organization talks about it differently, and that’s a problem.  |   The marketplace has changed, and this organization needs to reposition itself in it.  | This project is complicated (or technical). The staff needs help explaining it to people.  | Managers will need support to sell this new process internally because no one likes to change how they work.  |  This new program/product can’t succeed unless the organization figures out how to talk to its target audiences."

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We’ll work through you or independently, putting an organizational team through an exacting 5-STEP PROCESS to reveal the understanding we need to create their message.

 

The process elicits the clear focus, rigorous discussion and tough decision-making needed to design a message that addresses their specific challenge.

The challenges that give rise to the need for a strategic message are LIMITLESS. 

 Here are a few situations for which we have developed effective messages:

Maintaining business in a critical profit center for a professional association.

 

Gaining nationwide acceptance of a radical new approach to solving a tough social problem.

 

Increasing support within a major corporation for an important business process.

 

Empowering staff with language to explain a dramatic change in research focus for an international nonprofit.

 

Embedding a new disease concept in the public mind for a national nonprofit.

 

Positioning a 15-country international conference.